See here for
essential background: https://hpanwo-voice.blogspot.com/2025/03/scary-tv-ad.html.
Some TV adverts are memorable for reasons other than the macabre and sinister. In the early 2000's Powergen ran a series of ads that I have never forgotten and have been searching for online. "Mystic Bob" was loveable middle-aged hippie was played by Simon Day who is best known for his comedy programmes, especially The Fast Show. He also played a hospital porter inHolby
City and I'll be saying more about
that soon on the HPWA, see links column. Bob is a spiritual New Age preacher
who both amuses and bemuses his colleagues as they travel around working in
their white van. He has a dog called Gandalf who only appears in one of the
ads. His tagline is "positive energy from Powergen". The initial film
in the campaign is forty-one seconds long and can be seen here: https://adsspot.me/media/tv-commercials/powergen-bob-energy-saving-plan-c1ba18dbebb6;
sorry, but this is the best quality copy I know of. When Powergen earned the
sponsorship on ITV's weather reports a series of shorter ones were made. They
are on YouTube, see: https://www.youtube.com/watch?v=XP4kQ819gWQ
and: https://www.youtube.com/watch?v=RQlhq0FUSNY
and: https://www.youtube.com/watch?v=Vgn67I-svzU.
The Powergen Bob adverts were so funny and sweet that I used to look forward to
the ad breaks in case one of them appeared. They used to cheer me up... Those
were in the days when I actually watched television. I identified with that
character quite distinctly. I saw myself in him and I still do. Powergen
changed its name to E.ON UK
when it was acquired by the German energy multinational and then the Bob
adverts were dropped in favour of some new far more conventional and boring
ones. Apparently I was not the only one to write in and complain about the loss
of "Mystic Bob", see: https://www.campaignlive.co.uk/article/adwatch-powergen-mystic-bob/461896.
I think they should have given Bob a series or even a movie. TV ads have been
adapted into films before, such as Rowan Atkinson's Johnny English trilogy; they were a James Bond spoof based on a long
ad campaign by Barclaycard, for example see: https://www.youtube.com/watch?v=z4Yn6vPZrGU.
Things on TV that make me happy are sometimes found in places as unexpected as
those which make me feel scared. The amount of skill and artwork needed to make
an impression does exist in the commercial milieu. Is there an equivalent of
the Oscars for adverts? If so then I have a nomination for the best horror and
the best feel-good comedy.
Some TV adverts are memorable for reasons other than the macabre and sinister. In the early 2000's Powergen ran a series of ads that I have never forgotten and have been searching for online. "Mystic Bob" was loveable middle-aged hippie was played by Simon Day who is best known for his comedy programmes, especially The Fast Show. He also played a hospital porter in